Aura

 

Aura

 

Aura is an Australian holiday rental marketplace. It was founded in 2009 in Sydney and the website launched in 2012. The people behind this online travel agency are actually short-term rental property owners or managers themselves and they created this website with the owner but also the traveler in mind. Aura has thousands of holiday houses, apartments, and short-term properties listings in Australia and in the beginning of 2014 became the largest Australian-owned holiday rental website in the country. The website has more than 325K unique visitors.

 

Aura

 

Targeting: Aura is the fastest-growing Australian vacation rental website and it is orientated towards Australian audiences. Guests usually book for 8 or more nights.

  • Founded: 2009 (Australia) 
  • Short-term rental properties: 11.000+
  • Commission: No booking fees, 7%-10% (guest) per booking
  • Payments: Owners collect payments

 

Pros

  • Free listing – No booking fees
  • Direct communication between guests and owners
  • You can either receive requests or direct bookings
  • User-friendly website
  • Quick payments directly from guests

 

Cons

  • It only targets the Australian audience

 

 

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